Exclusive New Blake Shelton x Lands’ End Styles
Harmonize Comfort and Style for the Whole Family and Home
DODGEVILLE, Wis. – Lands’ End, a classic American lifestyle brand, and Blake Shelton, a country music superstar and television personality, today announce a fall and holiday collection – Blake Shelton x Lands’ End. The collaboration will offer apparel for every member of the family – pets included! – as well as items for the home, grounding itself in familiarity, utility and comfort with nods to passions close to Shelton’s heart.
A six-string guitar plaid and a color palette inspired by what home means to Blake – from the blue sky above his Ten Point Ranch to the rich ambers of a great brew – makes this collection especially authentic, perfectly resonating with Lands’ End’s emphasis on comfort.
“We knew that Blake values comfortable and ready-to-wear clothing – all elements that stand at the core of our design process at Lands’ End,” said Jerome Griffith, chief executive officer at Lands’ End. “As we eyed our next collaboration partner, Blake was a natural fit for not only our brand, but our shopper. Reliable styles that can comfortably be dressed up or down and fit every body is where Lands’ End – and this collection – strikes a chord.”
The Lands’ End x Blake Shelton collection will feature men’s, women’s and kids’ apparel, spanning stylish layers, show stopping denim and graphic tees, as well as pet essentials like beds and bandanas and cozy home finds, including faux fur throws, percale sheets and more.
“When you know what works, you stick with it,” said Blake Shelton. “Flannel shirt, jeans, a great jacket…when clothes are done right, it’s just easy. This is what I wear. It’s really fashion for folks who want to look good and feel comfortable, no matter where they are or what they’re doing. My collection with Lands’ End is about making clothes you’ll know are keepers the second you put them on. When you know, you know.”
From September 1, 2022 through September 1, 2023, Lands’ End will donate a portion of each purchase from the Blake Shelton x Lands’ End collection to Habitat for Humanity, a global housing organization that partners with people in communities in the U.S. and around the world to build or improve a place they can call home.
To shop the Blake Shelton x Lands’ End collection, please visit www.landsend.com/blakeshelton or a Lands’ End retail store location.