L: Custom stitching and embroidering by Wrangler at BMI's Howdy Texas Party presented by Wrangler at the Yeti Flagship Store during Austin City Limits Festival on October 12, 2017, in Austin, Texas. R: BMI's Howdy Texas Party presented by Wrangler at the Yeti Flagship Store during Austin City Limits Festival on October 12, 2017, in Austin, Texas.
Last week, BMIand Wrangler kicked off weekend two of the Austin City Limits Music Festival with a celebration of music and fashion. The well-attended Howdy Texas party was held at the Yeti Flagship Store and featured performances by BMI’s Walker Lukens and Liz Cooper & the Stampede. The bands were outfitted in a variety of vintage-inspired Wrangler collections and guests were given the opportunity to take home free limited merchandise custom stitched by Fort Lonesome.
BMI’s Howdy Texas Party presented by Wrangler at the Yeti Flagship Store during Austin City Limits Festival on October 12, 2016, in Austin, Texas. (Erika Goldring Photo)
